App description,

Fortune City received awards for Best App in Google Play stores Taiwan, Korea, Hong Kong, and Thailand. It was also honored with the Red Dot Design Award.

Track your spending, grow a city! Fortune City gamifies bookkeeping with a fun city simulation game. Record your expenses, and watch as your city flourishes into a beautiful metropolis.

Pick up good budgeting habits as you track income and expenses, so you can grow your personal fortune into a prosperous city!

APPROACH

Started with dividing the project into 3 phases

   PHASE #1

  • Competitor research and ASO audit.
  • Store page optimization with right relevant keywords.
  • Improve graphics and a short promotional video for better conversions.
  • Tracking and monitoring keyword rankings.

   PHASE #2

  • Improve keyword ranking and increase store page traffic organically.
  • Optimize store page for other markets with ASO localization.
  • Tracking and monitoring keyword rankings and results.                                                              

   PHASE #3

  • Improve keyword ranking further and increase store page traffic from other sources too.
  • Run test ad campaigns and manage.
  • Tracking and monitoring keyword rankings and results.

RESULTS

10 X Daily installs from organic growth

3 x Conversion Rate with
Promo Video and New Screenshots

Performance Monitoring:-

With our performance monitoring report, we explain the in-depth analysis of the app’s performance in the App Store and Play Store to identify strengths and weaknesses. It helps work continuously on ASO for better performance.